Futura Poster Series
This is a 3 poster collection for the typeface Futura. Designed by Paul Renner in 1927, this typeface is distinctive for its geometric shapes and its near-even stroke weight and long ascenders.
To mirror these qualities I used the shapes the typeface is based on — triangles, squares, and circles to create movement in each composition and used thick lines to reflect its long ascenders. I looked towards fashion of the 1920’s and chose a muted color palette as a callback to the year the typeface was created.
Student work, Tyler School of Art
Art Director: Maria Francheska Guerrero