40 Winks

40 Winks is a sleep-centric essential oil brand designed to help you do more than just catch a quick nap, it's here to guide you into deeper, more restorative rest. What began with pure essential oil blends has gently expanded into a full range of sleep-enhancing products, including candles and incense, each infused with calming botanicals. The name might nod to a short snooze, but the goal is lasting peace. Each product line offers a unique path to unwind. Whether it’s easing tension, calming the mind, or simply setting the mood for sleep.

Visually, I drew inspiration from the soft, organic colors you see when you close your eyes and start to drift off. I grounded the design with a warm “setting sun” graphic and paired it with a gentle gradient palette that mirrors the soothing haze before sleep. The result is a look and feel as calming as the rest you’re about to get.